Art Show

I know it's been a while, but it's been busy around here. Last Friday, I had an Open House at Gallerie M in St. Louis. There were 24 of my pastels on display, and I sent out about 60 invitations. Susan had wine, beer, cheese and crackers, as well as other hors d'oeuvres. I was quite pleased with the turnout. considering the gallery is in an out-of-the-way place. During the show, I met some really great people. One woman I talked with new about Grinnell College, my alma mater, and about Flathead Lake, where I grew up. Another gave me pointers about how to get into the lodges of Glacier National Park when I take my family up there next summer. The cool part was to hear about how people viewed my paintings. They saw things in them that I never intended. It was interesting to hear how an image reminded them of someplace they had been. Others wanted to know about my technique. One woman wanted to know why some of my works were more impressionistic ('softer') than some of the others - I hadn't realized that they were!

Of course my family in the area showed up, a couple of them decked out in my jewelry... Several people showed up whom I did not expect to. Several coworkers from the district came over (it was about a 45-minute drive from Illinois), which was very affirming for me. I have to make a mental note to send them a thank you.

The best part, however, was the fact that my mother flew in from Montana to come to the event. She cashed in her lovingly saved frequent flyer miles in order to be there for my inaugural show. Needless to say, I was touched (and the kids were ecstatic to have Grandma here for a few days!)

Now that the show is over, however, I am switching gears. Christmas season is approaching, and more and more people are asking me for jewelry. Studio 206 is back in the groove! I've received several repairs (not my stuff!), a couple mothers-of-the-bride orders, and a reservation to have my jewelry on display for a coulple of days so that employees can do their holiday shopping. In the spirit of making money, I cleared my big 4' x 8' table in my 'studio' (i.e. garage!) off of all my pastels and framing materials so that I can now lay out all my beading tools and materials.

But I haven't given up painting! On the way back from taking my mother back to the airport, I stopped off at Tower Grove Park and photographed their waterlilies as resource material for winter paintings. I wanted to go back there before the water temperature dropped enough to have the tropical lilies quit blooming.

But enough ramblings for now. Keep doing what you love!

Pastel Guy

Keepin' It Coming!

Once The Salute to the Arts show was over, I thought I would have nothing going on on the art front. Wrong! I'm not the kind who can sit still for long. In fact watching TV lasts for about 30 minutes, and then I have to get up and do something new. I think it's important to always have something on the horizon - something to look forward to, since anticipation is always half the joy. If I didn't have something in the works for after the show, there would be this huge letdown. True, there was a huge letdown, but at least there are more upward slopes in the near future.

One of them is the 2-man show which I will be part of at a local gallery in two weeks. Today after school, I took her 24 paintings for the upcoming show which starts with an open house on September 12 from 5 - 8 at Gallerie M in St. Louis. Photographer Dennis O'Malley and I will be sharing the spotlight. His photos are in black and white with subject matter from all over the world, a great complement to my pastels with subject matter from around the US. I was really great to see my paintings hanging on walls. Last weekend, they were on the panels of my display booth, but that's nothing to seeing them on well-lit walls! We discussed pricing, and agreed to bow to the market's downward turn and adjust them just a teensy bit. We agreed that it's better to move art than to keep stockpiling it! Goodness knows I don't need 24 paintings sitting around my house!

Speaking of paintings in my house, we almost bought a HUGE painting at the art show from a Florida artist named Rasa Saldaitis. Unfortunately, our downstairs refrigerator kicked the bucket a couple of days before the show, and so Martha went out and bought a new refrigerator. There goes our artwork money! I'm sure the poor artist thought I was lying when I gave her the whole new refrigerator story, but for once it's true! My son picked out one of her prints from the kids' art tent, so I guess we'll live with that one (for now!).

I also met another great artist, M. Shawn Cornell at the show. He's from St. Louis and does his paintings entirely en plein air. He and his father started the Missouri Plein Air Painters Association, and they meet every weekend at different locations in the area, no matter what the weather is! They invited me to join them on one of their paintouts, so I think I may take them up on it this weekend, since it's a three-day weekend here in the US. I'm sure there will be a later posting about that experience.

So, although the big show that has been consuming me and my family's life since April is over, I have several opportunities coming up soon, and that's what it's all about!

Keep your eye on the future!

PastelGuy

The Gallery Experience

In preparing for this week's Salute to the Arts, I have been in contact with Susan of Gallerie M, the gallery in St. Louis which displays my work. She has been so easy to work with that it made me start thinking about how important it is for artists to have a positive working relationship with their business partners, the galleries who showcase their work.

On September 15th, I will be a featured artist at an open house at Gallerie M. Susan agreed to prepare the advertising materials a little early so that I could hand them out during this weekend's show. Although I haven't seen them yet, I did send some images over so that she could select one for the front of the postcard she will mail to her mailing list. As a last minute addition to all I have going on Friday with setting up for the show opening on Friday, I agreed to drive over and pick up a few hundred postcards. Twenty minutes later, I phoned her back, asking if I could borrow a couple of my paintings on display for the show. She said no problem, she would have them ready with the postcards when I drop by to pick them up early Friday morning. I guess when we're both willing to "scratch the other's back," it is a win-win situation for everyone.

However, I know this isn't true for all artists. Many don't communicate with their galleries, figuring that they are the 'artiste' and simple phone calls are beneath them. I couldn't disagree more. You are there for each other. While the gallery certainly needs the artists' works to display and sell, there are millions of artists out there, so the artist needs to cultivate a friendly yet professional working relationship with their galleries. Off the top of my head, here is a quick list of 5 pieces of advice for artists seeking gallery representation:

1. In communications, make sure your emails are free of errors - grammatical, spelling, mechanics, etc.
2. When meeting gallery owners in person, dress professionally. A casual business would be appropriate, I think. If there are patrons in the gallery while you are there, you don't want to give the image that the gallery works with ruffians.
3. Make sure you can communicate with your audience. Be able to explain your art - what it means, how you do it. And for heaven's sake, don't be offended when you're asked!
4. Walk that fine line between self deprecation and self aggrandizement. You don't want to seem like a pompous you-know-what, yet you have to be honest about your abilities and your accomplishments. You must have talent, or the gallery wouldn't have contacted you. Be gracious in accepting compliments, be honest about your abilities. No one can fault you for that.
5. Follow up your visits with a short note - just like your mom used to make you write to grandma after Christmas (or whatever holiday).
6. Keep your prices in line with what they are at the gallery. You certainly don't want to undercut them, and by the same token you don't want to ruin their reputation by making them seem like a bargain basement. I have a published price list that goes by size, so a 16 x 20 at the show this weekend is the same as it would be at Gallerie M, as it would be if I sold it to my neighbor.

My gallery experience has been very positive, and I look forward to a long relationship with Gallerie M. I hope that your experiences are/will be the same. I would be interested in hearing some of your stories.

Peace,

PastelGuy

www.matthewweld.com